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	<title>Medical Practice Marketing-Health Care Marketing Blog &#187; Marketing the Modern Medical Practice</title>
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	<description>evoMD:Tracking the Evolution of the Modern Medical Practice</description>
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		<title>You Don&#8217;t Have to Run Your Medical Practice Like &#8220;They&#8221; Say You Do!</title>
		<link>http://rxmdmarketingsolutions.com/you-dont-have-to-run-your-medical-practice-like-they-say-you-do/</link>
		<comments>http://rxmdmarketingsolutions.com/you-dont-have-to-run-your-medical-practice-like-they-say-you-do/#comments</comments>
		<pubDate>Wed, 08 Sep 2010 13:24:22 +0000</pubDate>
		<dc:creator>Marlee Ward</dc:creator>
				<category><![CDATA[Marketing the Modern Medical Practice]]></category>
		<category><![CDATA[Medical Practice Management]]></category>
		<category><![CDATA[Healthcare Marketing]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[medical practice]]></category>

		<guid isPermaLink="false">http://rxmdmarketingsolutions.com/?p=642</guid>
		<description><![CDATA[Healthcare Marketing Requires Innovation One of the things I try to help all of my clients see is that innovation has a place&#8230;even in medical practice management and healthcare marketing. For some this is difficult to understand. Breaking free from the status quo and the &#8220;it&#8217;s just the way it is&#8221; mentality is hard and [...]]]></description>
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		<title>Physician to Physician Referrals:How-to Get em&#8217; and Keep em&#8217;.</title>
		<link>http://rxmdmarketingsolutions.com/physician-to-physician-referralshow-to-get-em-and-keep-em/</link>
		<comments>http://rxmdmarketingsolutions.com/physician-to-physician-referralshow-to-get-em-and-keep-em/#comments</comments>
		<pubDate>Wed, 01 Sep 2010 11:24:35 +0000</pubDate>
		<dc:creator>Marlee Ward</dc:creator>
				<category><![CDATA[Marketing the Modern Medical Practice]]></category>
		<category><![CDATA[how to get]]></category>
		<category><![CDATA[patient referral]]></category>
		<category><![CDATA[physician referral]]></category>
		<category><![CDATA[primary care physician]]></category>
		<category><![CDATA[referral sources]]></category>

		<guid isPermaLink="false">http://rxmdmarketingsolutions.com/?p=619</guid>
		<description><![CDATA[For many physicians, especially specialty practitioners, building a profitable medical practice requires building strong referral relationships with other doctors. For those who love to rub elbows this can be a very easy and fun marketing activity. For others, building a database of referring physicians is not fun and may even be intimidating. The good news [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Are You Flushing Your Healthcare Marketing Dollars Down the Toilet?</title>
		<link>http://rxmdmarketingsolutions.com/are-you-flushing-your-healthcare-marketing-dollars-down-the-toilet/</link>
		<comments>http://rxmdmarketingsolutions.com/are-you-flushing-your-healthcare-marketing-dollars-down-the-toilet/#comments</comments>
		<pubDate>Thu, 19 Aug 2010 12:15:48 +0000</pubDate>
		<dc:creator>Marlee Ward</dc:creator>
				<category><![CDATA[Marketing the Modern Medical Practice]]></category>
		<category><![CDATA[healthcare]]></category>
		<category><![CDATA[Healthcare Marketing]]></category>
		<category><![CDATA[healthcare marketing activities]]></category>
		<category><![CDATA[medical practice marketing]]></category>

		<guid isPermaLink="false">http://rxmdmarketingsolutions.com/?p=523</guid>
		<description><![CDATA[If you don’t know how much money you are making as a result of your healthcare marketing activities, it is very likely that you waste A LOT of money on healthcare marketing activities that don’t generate results. Are you flushing your marketing dollars down the toilet? If you don’t know how much money you are [...]]]></description>
		<wfw:commentRss>http://rxmdmarketingsolutions.com/are-you-flushing-your-healthcare-marketing-dollars-down-the-toilet/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>How to Create Compelling Content for Your Medical Practice’s Website</title>
		<link>http://rxmdmarketingsolutions.com/how-to-compelling-content-for-your-medical-practice%e2%80%99s-website/</link>
		<comments>http://rxmdmarketingsolutions.com/how-to-compelling-content-for-your-medical-practice%e2%80%99s-website/#comments</comments>
		<pubDate>Wed, 14 Jul 2010 12:28:32 +0000</pubDate>
		<dc:creator>Marlee Ward</dc:creator>
				<category><![CDATA[Marketing the Modern Medical Practice]]></category>
		<category><![CDATA[The Internet & Healthcare Marketing]]></category>
		<category><![CDATA[Healthcare Marketing]]></category>
		<category><![CDATA[healthcare marketing strategy]]></category>
		<category><![CDATA[medical practice]]></category>
		<category><![CDATA[medical website]]></category>
		<category><![CDATA[patient education]]></category>

		<guid isPermaLink="false">http://rxmdmarketingsolutions.com/?p=514</guid>
		<description><![CDATA[Healthcare Marketing: Does your website have compelling content? So you’ve hired a web developer to create a fantastic website for your medical practice, and now they want you to provide them with the content for your site. So, what kind of content should you put on your medical practice’s Web site? First, define your website’s [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Effective and Inexpensive Medical Practice Marketing Tactics:  Guerrilla marketing &amp; Healthcare &#124; Part II</title>
		<link>http://rxmdmarketingsolutions.com/effective-and-inexpensive-medical-practice-marketing-tactics-guerrilla-marketing-healthcare-part-ii/</link>
		<comments>http://rxmdmarketingsolutions.com/effective-and-inexpensive-medical-practice-marketing-tactics-guerrilla-marketing-healthcare-part-ii/#comments</comments>
		<pubDate>Thu, 01 Jul 2010 00:11:36 +0000</pubDate>
		<dc:creator>Marlee Ward</dc:creator>
				<category><![CDATA[Marketing the Modern Medical Practice]]></category>
		<category><![CDATA[guerrilla marketing]]></category>
		<category><![CDATA[Healthcare Marketing]]></category>
		<category><![CDATA[internal marketing]]></category>
		<category><![CDATA[medical practice]]></category>
		<category><![CDATA[medical practice marketing]]></category>
		<category><![CDATA[medical website]]></category>
		<category><![CDATA[Physicians]]></category>

		<guid isPermaLink="false">http://rxmdmarketingsolutions.com/?p=506</guid>
		<description><![CDATA[Okay, so having read Part I on applying Guerrilla Marketing Strategies to your medical practice, now let’s discuss modern, effective – and inexpensive – ways physicians can market their practices. It should be no surprise to you that the single most inexpensive and effective method for marketing your medical practice is to focus on internal [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>How to get the BIGGEST Bang for your BUCK in Medical Marketing:  Guerrilla marketing &amp; Healthcare &#8211; Part I</title>
		<link>http://rxmdmarketingsolutions.com/how-to-get-the-biggest-bang-for-your-buck-in-medical-marketing-guerrilla-marketing-healthcare-part-i/</link>
		<comments>http://rxmdmarketingsolutions.com/how-to-get-the-biggest-bang-for-your-buck-in-medical-marketing-guerrilla-marketing-healthcare-part-i/#comments</comments>
		<pubDate>Tue, 22 Jun 2010 16:43:04 +0000</pubDate>
		<dc:creator>Marlee Ward</dc:creator>
				<category><![CDATA[Marketing the Modern Medical Practice]]></category>
		<category><![CDATA[guerrilla marketing]]></category>
		<category><![CDATA[health care]]></category>
		<category><![CDATA[Healthcare Marketing]]></category>
		<category><![CDATA[healthcare marketing strategy]]></category>
		<category><![CDATA[Physicians]]></category>
		<category><![CDATA[relationship marketing]]></category>

		<guid isPermaLink="false">http://rxmdmarketingsolutions.com/?p=498</guid>
		<description><![CDATA[Healthcare Marketing &#8211; Guerrilla Style I recently gave in an interview with Physicians Practice Magazine about ways doctors can use “guerrilla marketing” tactics to improve the profitability of their medical practices, and the interviewer posed an interesting question. She asked “Are traditional marketing methods just no longer working?” We didn’t have the time to fully [...]]]></description>
		<wfw:commentRss>http://rxmdmarketingsolutions.com/how-to-get-the-biggest-bang-for-your-buck-in-medical-marketing-guerrilla-marketing-healthcare-part-i/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Making the Most of Your Medical Practice&#8217;s Website</title>
		<link>http://rxmdmarketingsolutions.com/making-the-most-of-your-medical-practices-website/</link>
		<comments>http://rxmdmarketingsolutions.com/making-the-most-of-your-medical-practices-website/#comments</comments>
		<pubDate>Wed, 16 Jun 2010 17:34:37 +0000</pubDate>
		<dc:creator>Marlee Ward</dc:creator>
				<category><![CDATA[Marketing the Modern Medical Practice]]></category>
		<category><![CDATA[Healthcare Marketing]]></category>
		<category><![CDATA[medical practice]]></category>
		<category><![CDATA[medical practice website]]></category>
		<category><![CDATA[medical website]]></category>

		<guid isPermaLink="false">http://rxmdmarketingsolutions.com/?p=494</guid>
		<description><![CDATA[Are you maximizing your medical practice&#8217;s website’s ROI? Developing a Web site for your medical practice is an excellent strategy for improving your visibility in the marketplace, attracting new patients, and strengthening your other marketing efforts. Most medical professionals make the mistake of letting their websites simply stand alone in cyberspace, but to maximize the [...]]]></description>
		<wfw:commentRss>http://rxmdmarketingsolutions.com/making-the-most-of-your-medical-practices-website/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Is &#8220;Customer Service&#8221; Dead when it comes to Health Care?</title>
		<link>http://rxmdmarketingsolutions.com/is-customer-service-dead-in-health-care/</link>
		<comments>http://rxmdmarketingsolutions.com/is-customer-service-dead-in-health-care/#comments</comments>
		<pubDate>Fri, 04 Jun 2010 12:46:08 +0000</pubDate>
		<dc:creator>Marlee Ward</dc:creator>
				<category><![CDATA[Marketing the Modern Medical Practice]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[health care]]></category>
		<category><![CDATA[Healthcare Marketing]]></category>
		<category><![CDATA[medical practice]]></category>
		<category><![CDATA[urgent care centers]]></category>

		<guid isPermaLink="false">http://rxmdmarketingsolutions.com/?p=490</guid>
		<description><![CDATA[The cornerstone of healthcare marketing&#8230;customer service. As a physician, you want to be evaluated by your patients based on the quality of care you provide. Believe it or not, the quality of care you provide is not the only factor influencing your patient’s feelings about your practice. Whether you recognize it or not, your patients [...]]]></description>
		<wfw:commentRss>http://rxmdmarketingsolutions.com/is-customer-service-dead-in-health-care/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Healthcare Marketing Specialist, Marlee Ward,  Shares Healthcare Marketing Tips With Physicians Practice Magazine</title>
		<link>http://rxmdmarketingsolutions.com/healthcare-marketing-specialist-marlee-ward-shares-healthcare-marketing-tips-with-physicians-practice-magazine/</link>
		<comments>http://rxmdmarketingsolutions.com/healthcare-marketing-specialist-marlee-ward-shares-healthcare-marketing-tips-with-physicians-practice-magazine/#comments</comments>
		<pubDate>Wed, 05 May 2010 12:38:12 +0000</pubDate>
		<dc:creator>Marlee Ward</dc:creator>
				<category><![CDATA[Marketing the Modern Medical Practice]]></category>
		<category><![CDATA[doctor's marketing]]></category>
		<category><![CDATA[Healthcare Marketing]]></category>
		<category><![CDATA[Marketing Your Medical Practice]]></category>
		<category><![CDATA[medical practice marketing]]></category>
		<category><![CDATA[physician’s marketing]]></category>

		<guid isPermaLink="false">http://rxmdmarketingsolutions.com/?p=470</guid>
		<description><![CDATA[Marlee Ward, President of Rx MD Marketing Solutions, a full service healthcare marketing firm, is featured in the May 2010 issue of Physicians Practice Magazine. Interviewed by senior editor, Sara Michael, Ward shares guerrilla marketing strategies physicians can use to build a profitable medical practice. Having worked with physicians in multiple medical disciplines across the [...]]]></description>
		<wfw:commentRss>http://rxmdmarketingsolutions.com/healthcare-marketing-specialist-marlee-ward-shares-healthcare-marketing-tips-with-physicians-practice-magazine/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>If you&#8217;re not running on time, you&#8217;re killing your potential for referrals!</title>
		<link>http://rxmdmarketingsolutions.com/if-youre-not-running-on-time-youre-killing-your-potential-for-referrals/</link>
		<comments>http://rxmdmarketingsolutions.com/if-youre-not-running-on-time-youre-killing-your-potential-for-referrals/#comments</comments>
		<pubDate>Fri, 05 Mar 2010 01:37:03 +0000</pubDate>
		<dc:creator>Marlee Ward</dc:creator>
				<category><![CDATA[Marketing the Modern Medical Practice]]></category>

		<guid isPermaLink="false">http://rxmdmarketingsolutions.com/?p=461</guid>
		<description><![CDATA[Two complaints in two days! Just scroll down to see yesterday&#8217;s complaint.  I think some tips on physician workflow are in order.]]></description>
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